Communication is not about saying what we think. Communication is about ensuring others hear what we mean.

Simon Sinek Headshot
Simon Sinek
Notes to Inspire

AWSP does a remarkable job supporting principals through their website, AWSP News, principal videos, podcasts, the Principals Matter newsletter and Washington Principal magazine.

James Everett headshot
James Everett, Ed.D.
Superintendent, Meridian School District

I value Washington Principal magazine. Most of the authors are working principals, writing about issues principals face in a helpful, useful, and approachable way.

photo of John Pehrson
John Pehrson
Former Business Rep to the AWSP Board

Informed Principal

Knowledge is power and we want the most powerful principals in the world. We believe every student deserves an informed, connected, and engaged principal — and we’re here to help. AWSP strives to be the principal’s best friend. If it’s a resource or information you need, we want to be the first place you look.




AWSP TV is our talk show for principals. Watch on demand or catch our livestream where you can ask our guests questions via chat.



Our bi-monthly e-newsletter with the stories, resources, and updates you need to stay informed.

Fast Five

Fast Five

Five tips, tools, and takeaways from principals across the state, all in five minutes or less. We’ve got some great ideas for principals, by principals.

Feature Videos

Feature Videos

Highlighting unique & effective programs around the state showing great examples of effective leadership. Check out how many different evaluation criteria each program touches.

Fact or Fiction

Fact or Fiction

Fact or Fiction videos answer commonly asked questions or address myths or misconceptions, all in two minutes or less.

Events & Promos

Events & Promos

What will you find here? All sorts of cool and fun stuff, from Richard Sherman, Joel McHale, and Scott Servais to our amazing Principals of the Year. 


What’s news? What’s noise? We filter all that out and keep you up to date with our publications. Whether you need quick updates via newsletters or want to kick up your feet and dig into something, we’ve got something for you.


Washington Principal Magazine

Washington Principal is our award-winning magazine. Now in a beautiful, easy-to-read digital format, Washington Principal features articles written by practicing principals, district communicators, school administrators, education policy experts and influencers, and AWSP staff.

Articles focus on what’s happening now in K-12 education in Washington state, giving you access to stories and resources you can’t find anywhere else.
WA principal fall 2016 cover

Principal_matters image

Principal Matters

Our bi-monthly e-newsletter with the stories, resources, and updates you need to stay informed.

Screen Shot 2020-11-02 at 10.13.17 AM

Building Leaders

News from the Association of Washington Student Leaders and updates from our Cispus Learning Center.

Legislative update sample image

Leg Update

All the important news with our state and federal legislatures, every Friday during Washington’s legislative session.


  • Legislative Update | March 20-24, 2023

    Roz Thompson, Governmental Relations & Advocacy Director, AWSP
    Mar 24, 2023
    This was another full week in the Legislature with jam-packed agendas in committee hearings, a bit of floor action sprinkled here and there, and plenty of attention on the Senate as they released their budgets. One of my personal highlights of the week was listening to our very own Tricia Kannberg, principal at Deer Park Elementary, share how her Classroom Support App (CSA) works during a work session with members of the Senate Early Learning and K-12 Committee. Tricia and her team created the CSA to provide an immediate response to the needs of students and staff. It has been extremely effective, and the app is now used in 35 different schools. For more information, check out the video of Tricia walking through her app.
  • Retirement & Health Benefits for March 24, 2023

    Fred Yancey, The Nexus Group LLC
    Mar 24, 2023
    The Senate budget proposal has been released. The House proposal is yet to come. The big-ticket items have been covered earlier in this TWIO. The other financial figures related to funding benefits will be finalized once the assumed differing budget proposals are reconciled. A fuller report detailing those finances will come after the final is done.
  • Legislative Update | March 13-17, 2023

    Roz Thompson, Governmental Relations & Advocacy Director, AWSP
    Mar 17, 2023
    March can feel like a long and busy month in schools, and it is the same in the Legislature. This week, there were lots of hearings on bills by committees in the opposite house. Next week is more of the same. The updated revenue forecast comes out on Monday, March 20, and this will be used to help determine the final operating budgets (and other budgets) for this year’s legislative session. We will see the Senate budget on Thursday, March 23, and it will be heard in Senate Ways and Means on Friday, March 24. We should also see the Senate Capital Budget next week. I’m hearing the House will release its budget the week after.


Sometimes, looking at a screen or reading anything else is the last thing you want to do. Podcasts offer the ability to have a nuanced discussion about any topic a principal would care about. Subscribe today and listen anywhere you go.

cartoon microphone and podcast art